Monday, 13 February 2012

I'm just not your target market - nothing personal!

Yesterday, I went shopping with a friend and due to convenience (and the fact we had been walking for 3 hours), we decided to pop into Pizza Hut for a bite to eat.

I approached this as I do most restaurants and then having died inside a little, I re-evaluated it.  Sure, their salad bar consists mainly of croutons, bacon bits, crispy onion and tacos (???) and yes, their menu lists in soul destroying writing the calorie content of every meal (I am never eating chicken wings again) but I am not their target market.

The restaurant was filled with tired women/men and little people (apparently amped up to their eyeballs on processed sugar) as well as bashful teenagers trying desperately not to look at each other and make small talk as they enjoyed their ‘date’.   



On the periphery, there were a few people who fitted into the ‘I’m just hungry and your convenient’ brigade but we were very much outnumbered and obviously slightly embarrassed.  

However, looking back, I have to give Pizza Hut its due – the food wasn’t bad, the diet pizza was in fact good and the service was very friendly and lovely.  Yes, Galleons Reach Pizza Hut, you did well!

So, while I won’t be going back – it isn’t because it is bad but because I think I might be between target markets!

L xx

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